How to use this template
This Product Requirements Document (PRD) template helps teams build customer‑centric, outcome‑driven products — and works equally well for humans and AI prototyping tools.
At first glance, it’s intentionally lightweight and easy to fill out. Each section includes a toggle with guidance explaining why the section exists, what to include, what good looks like, and common pitfalls to avoid.
👉 New to PRDs? Open the toggles as you write — they’re there to coach you. 👉 Experienced PM? Ignore the toggles and focus on the content. 👉 Using AI tools? Make sure Problem Alignment, Target Users, Key Capabilities, UX Principles, Constraints, and Success Metrics are filled in — these sections give AI the context and guardrails it needs to produce realistic outputs.
Template by Jimmy Rodriguez. For guidance on using this template, read this post.
💡 Want AI prompts for every section + a tool-by-tool handoff guide for Cursor, v0, Bolt, Replit, and Lovable? The AI-Ready PRD System includes both.
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[Clearly describe the core customer problem or opportunity this initiative addresses.]
[Explain why this problem should be solved now rather than later.]
[Summarize relevant research, data, and insights.]
[High-level summary of the proposed solution and overall direction.]